The Desire line operated as bus service in 1978.
Photo of a NOPSI bus on the Desire line in 1978. Here’s Aaron’s caption from Vintage New Orleans Transit:
Inbound NOPSI Flxible New Look bus 325, a Streetbus Named Desire-Florida, crosses Saint Ann Street on Decatur Street. Notice the standee window with a billboard promoting WDSU-TV. May 1978.
New Look buses operated across the city in the 1970s. Their air-conditioning was fantastic. The buses skirted the French Quarter, connecting back-of-town neighborhoods with Canal Street, via N. Rampart and Decatur Streets.
Mid-70s bus rides
I rode a lot of NOPSI buses in the mid-1970s. Living in Metairie and attending high school in Gentilly meant several transfers to get home. As a rule, my bus travel went East to West.
Exam days at Brother Martin High School offered opportunities for exploration. Afternoon or early evening bus rides involved getting to Canal Street and City Park Avenue as quickly as possible. Fisnished at 10am? Different story.
Travel to the CBD
Rides home started at either Gentilly Blvd. or Mirabeau Ave. Carrollton to Esplanade to the Veterans started on Gentilly. Cartier to Lake Vista to Lakeshore started on Mirabeau. Those weren’t the only options, though. With some free time, why not pick up the Canal bus closer to the start of its outbound run?
French Quarter Periphery
Step into one of those New Look buses running on the Elysian Fields line. Drop in a quarter, and ride it in. The bus ran down Elysian Fields Avenue to N. Peters Street. From there, a right-turn onto N. Peters. Then that street merged into Decatur Street, than back out to N. Peters again. End of the line at Canal.
Elysian Fields, Desire, and Franklin, along with a few other lines, skirted the Quarter in the 1970s. This is because the City Council declared that full-sized buses operating in the interior of the Quarter were a bad idea. For generations, streetcars rolled inbound on Royal Street, outbound on Bourbon. Buses followed that route after NOPSI discontinued streetcar operation on all but St. Charles and Canal. While streetcars were noisy and slowed down traffic, they didn’t emit diesel fumes. Buses literally gassed out the neighborhood.
There were other arguments for the restrictions, most notably from the Fire Department. Big vehicles in the Quarter make getting to the scene of a fire all that more difficult. So, when the proposal to alter the routes came up, it seemed reasonable to most. After all, most riders of those lines hung on until Canal, anyway.