The block of 3000 Gentilly Blvd holds a fascinating history.
3000 Gentilly
Photo of the building at 3028-3030 Gentilly Blvd., taken by Franck Studios on February 13, 1951. The specific photographer is unidentified, since this is a commercial photo rather than part of a legal record. The more recent occupant of the building was Gentilly Supply Center, a hardware and appliances store. The store declared bankruptcy the previous summer. A Latter and Blum “For Rent” sign stands in the front window. To the left is Al Shorey’s Bar, and to the right, what appears to be an Oriental Laundry storefront. Mr. Winston Ho has done extensive research on Chinese laundries, as part of his all-things-NOLA-Chinese work.
Petland
Petland
This building was an Oriental Laundry storefront. By the late 1940s, a pet shop, Petland, took over the location. They didn’t change the “oriental” look of the storefront. Eventually, Petland closed and the building was demolished.
The store was originally the “Gentilly Appliance Company.” The owners renamed it in 1948. The company participated in a lot of “co-op” advertising in the Times-Picayune. These are ads paid mostly by a product manufacturer, and stores selling the product added their address, possibly logo, at the bottom. If you lived in Gentilly and wanted to buy a Hotpoint dishwasher, Gentilly Supply Center was your go-to.
Public swimming pools have a long history in New Orleans.
Architectural rendering of the City Park Swimming Pool complex, 27-July-1924, by Favrot and Livaudais.
Beat the heat in public swimming pools
City Park and Audubon Park both opened public swimming pools in the 1920s. City Park was first, in 1925, followed by the uptown park in 1928. So much of their stories is enmeshed with local politics and national cultural shifts.
The City Park pool opened in 1924. The Times-Picayune wrote about the start of construction on 27-July-1924:
The park commissioners announce that the pool will include beautiful buildings and equipment complete in every detail. It will be constructed between the famous deulling oaks, in the west section of the park, about 400 feet from Orleans Avenue. the completed structure will blend with the surroundings and make an attractive landscape picture.
The location made sense, as the western side of the park was pretty much undeveloped. The park expanded from the old Allard Plantation. Commercial air conditioning didn’t come to New Orleans until the 1930s, so public strategies to beat the heat were important.
The pool opened upon completion of construction. When the park built the miniature railroad, they naturally added a stop at the pool. The pool operated until 1958. Rather than comply with court orders directing the city to integrate public park facilities, the New Orleans City Park Improvement Association closed the pool. The park converted the facility into a sea lion pool, featuring an island in the center. They populated the island with monkeys, creating a zoo-like attraction.
Monkey re-capture at City Park, 9-July-1965
While I wasn’t able to find a photo of the “monkey island” phase, there was a photo in Da Paper on 9-July-1965. There was a “mass escape” of twelve monkeys the day before. Mr. S. H. Daigle, one of the attraction’s attendant, is shown fishing a monkey out of one of the park’s lagoons.
The park closed “monkey island” in 1967. They converted the facility into a miniature golf course. That feature closed in the 1980s. The Orleans Parish Criminal Sheriff’s office (OPCS) used the facility for storage and maintenance equipment. Long-time Criminal Sheriff (and later Louisiana Attorney General) Charles Foti built the pool area out as a “haunted house” attraction for Halloween. When the park began the incredibly-popular “Celebration in the Oaks” attraction for Christmas, the OPCS would re-decorate the old pool into a “Cajun Christmas” feature.
ATNM
The entire pool area simply ain’t there no more. After Foti left OPCS, the department lost interest in using the pool facility. The remains of the pool were razed and the area is now green space.
A Kansas City Southern train heads west out of Union Station. It’s crossing S. Carrollton Avenue, just before the intersection of S. Carrollton and Tulane Avenues. A pair of Electro Motive Corporation E3 locomotives are in the lead. Below the underpass bridge, two NOPSI trackless trolleys operating on the Tulane line. The train is likely the “Southern Belle,” the flagship passenger train of the railroad.
The Train
Color photo of a KCS EMC E3, pulling the Flying Crow at New Orleans Union Passenger Terminal in 1967, by Roger Puta.
The Southern Belle operated from New Orleans to Kansas City, via Shreveport and Dallas. So, it was an important transportation link in Louisiana. The train used EMC E3 engines from its inauguration in 1940 until its last service in 1969.
The Station
KCS passenger service operated from the Louisiana and Arkansas Railroad depot at 705 S. Rampart until 1954. Like other railroads, KCS trains transferred to Union Passenger Terminal that year. The city converted the depot into a fire station for NOFD, then later demolished it. The site is now a surface parking lot.
The L&A Depot stood just below the turning basin of the New Canal. Trains departed north from the depot, then turned west. They merged onto the tracks coming from Union Station. Illinois Central and Southern Pacific trains operated from that terminal. The westbound tracks passed over S. Carrollton Avenue on an underpass built by a WPA streets improvement program. The city filled in the Canal in 1949.
NOPSI trackless trolleys
Since the Southern Belle (and the Flying Crow, which operated from New Orleans to Port Arthur, Texas, to Kansas City) both operated in the 1940s, the buses narrow the time range for this photo. While this section of S. Carrollton was part of the St. Charles/Tulane Belt lines during streetcar operations, that service ended in 1951. NOPSI cut back the St. Charles line to S. Carrollton and S. Claiborne Avenues. They discontinued streetcar service on Tulane at that time. NOPSI replaced streetcars on Tulane with trackless trolleys on January 8, 1951. The company substituted buses on the line on December 27, 1964. So, the photo can’t be earlier than 1951.
Carrollton Interchange
The other factor limiting this photo’s date range is the Carrollton Interchange. It’s not there yet! That’s because that part of the Pontchartrain Expressway wasn’t completed until 1956. The design phase of the project began in 1952. Since there’s not even construction above the train, the project wasn’t really underway yet.
The cars
Of course, the other identifiers in this photo are the automobiles. I’ll leave it to readers to tell us what they see.
This Southern Pacific passenger car operated on the Sunset Limited.
Southern Pacific passenger car
A Budd corporation built passenger car operating on the Southern Pacific’s “Sunset Limited” train. The Historic New Orleans Collection dates this photo as prior to 1941, but that’s not accurate. The SP replaced the “heavyweight” cars running on the Sunset Limited with “streamline” cars like this one in 1950. So, this photo is likely from 1950 or 1951.
Four across
This car model offered four-across seating. Modern airlines offer this layout in their first class/business class cabins. Amtrak continues the four-across layout in their Superliner cars. Toilets were at the back of the car.
Railroads offered coach cars as bare-bones service. Amtrak’s incarnation of the line takes 46 hours to get from New Orleans to Los Angeles. The upside of a long train ride in coach is you’re not locked into the chair, as you would be on a plane. Riders ate in the dining car, strolled down to the lounge car, or just walked up and down the train to stretch. SP offered sleeper car service for a premium.
What’s important to remember is not everyone rides a long-haul route the entire way. So, if you wanted to take the train from New Orleans to, say, Lake Charles or Houston, hop on a Southern Pacific passenger car like this. Eight hours to Houston isn’t so bad.
The Route
SP inaugurated the route in 1894. They transferred it (along with all other passenger operations) to the national passenger railroad corporation, Amtrak, in 1971. The train runs from New Orleans to Los Angeles and return. The Amtrak’s Sunset makes twenty stops in between.
The cars
Prior to 1950, SP ran steel-sided “heavyweight” cars. They upgraded the flagship train in 1950, using corrugated aluminium siding. These cars weighed less. Their “streamlined” design offered a smoother ride. Additionally, the newer cars used upgraded trucks, better shock absorbers, etc.
The station
This car appears to be part of a ready-to-depart or just-arrived Sunset Limited consist. SP operated from Union Station on Rampart Street until Union Passenger Terminal in 1954. Trains coming into both stations used a car maintenance facility just to the side of the station tracks. Amtrak continues to use this facility, which back up to Earhart Boulevard. Pretty sure this isn’t the station itself, since there’s no roof over the tracks.
Streetcar parade changes happened to keep the streets clear.
Streetcar parade changes
Ad in the Times-Picayune, 20-February-1950, outlining the “Changes in Streetcar and Bus Routes during Carnival Parades” for Lundi Gras and Mardi Gras that year.
In order to clear the streets along the routes of Carnival parades, certain temporary changes in streetcar and bus routes, principally in the Canal Street area, will be necessary. The dates and hours during which the changes will be in effect, as well as the points in the Canal Street area at which passengers may board and alight, are shown below. Service on the St. Charles-Tulane Belt lines will be interrupted during the parades along part of St. Charles Avenue as outlined below.
The timing of the changes: Lundi Gras, 6:30pm to about 9:30pm. The only parade of the evening was the Krewe of Proteus. It moved pretty quickly down the route, since they wanted to get their ball started on time at 9pm, at the Municipal Auditorium.
On Carnival Day,
Canal Street will be cleared of Traffic all day Mardi Gras from 9:45 a. m. until the night parade clears the street about 9:30 p. m. Passengers should board and alight at the points shown, below between those hours.
The parades on Mardi Gras were Rex during the day and Comus at night. Zulu had a less-formal route at this time, so it didn’t figure into the transit calculus.
Loading and unloading
The Canal line looping back at Crozat isn’t all that different from what happens now. The buses, being more flexible, essentially stop short of their usual turnarounds on Canal Street, on both the uptown and downtown sides of Canal.
The Belt
NOPSI 434 on the St. Charles Belt, 1947 (courtesy George Friedman)
“In the interest of safety, the St. Charles and Tulane Belt lines will not operate along the parade route while the Carnival parades are on St. Charles Avenue.” The turn-back points for the streetcars are different than recent years. For Proteus on Lundi Gras, the streetcars ran all the way down to Washington Avenue. That’s because Proteus went up Jackson to St. Charles. It turned left on St. Charles, but only for four blocks, to stop in front of Garden District homes, then looped to head to Canal Street. At this time, Rex left their den on Claiborne Avenue, and turned left on Claiborne, going to Louisiana. They then turned right on Louisiana, and turning left again onto St. Charles. Their route later expanded to Napoleon. So, now, Rex turns right out of the den, then left onto Napoleon, then left onto St. Charles. So, now the turn-back point is further up, at Napoleon.
Since the St. Charles and Tulane lines ran in Belt service, with one circling in one direction and the other in the opposite direction, there was a second turn-back point. This was at Elk Place and Canal. So, during parades, the lines ran point-to-point, from St. Charles and Louisiana, up St. Charles, turning on S. Carrollton, then Tulane, going to Canal and Elk. The Tulane line ran the opposite direction.
A year later, in 1951, NOPSI discontinued Belt service. The Tulane line transitioned to trackless trolleys, while St. Charles remained streetcars.
Newspaper article from 3-February-1974 reporting on the passage by the Louisiana State University Board of Supervisors of the name change for LSUNO. By an 8-2 vote, the university became the University of New Orleans. The article notes that students and alumni pushed for the name change for years. While LSU in Baton Rouge, the state’s flagship university, received the lion’s share of state funding, many felt that losing the “LS” in the name of the New Orleans campus would help change the branch school’s image. That push came to a head fifteen years after the school’s founding in 1958.
From Naval base to university
Official seal of the University of New Orleans
LSUNO took over the old Naval Air Station New Orleans, when the Navy moved to Belle Chasse. The school addressed the demand for “commuter” programs in the city. Men and women returning from World War II and Korea didn’t want to spend four years at a traditional school. They had jobs and families now. The GI Bill would pay for college, if they could make time for it. LSUNO offered them the opportunity to continue educations interrupted by war. Later, the school provided the same assistance to veterans returning from Vietnam.
In spite of its contributions to the community, the flagship school received most of the largesse. As the years grew on, New Orleans students felt less and less of an affinity for the “…Stately Oaks and Broad Magnolias…” LSU’s alma mater speaks of. They connected with a thriving international city.
Opposition
Not everyone approved of the name change. Many on the faculty felt there was more to the “LS” than just a name. Louisiana State University was known internationally. Faculty members believed their opportunities for both government and private research funds would decrease without putting the relationship with Baton Rouge up front. The article cites the opposition of Dr. Mary Good to the name change. Dr. Good, a member of the Chemistry Department, was a Boyd Professor, the highest academic rank bestowed by the LSU system. She and a majority of the tenured faculty wanted to maintain the name link.
UNO in 1974
LSUNO cheerleaders pose on the Elysian Fields sign for the lakefront campus in the early 1970s
The students and alumni carried the day. After all, there were more of them than there were faculty, and they voted. State legislators voiced their opinions to the LSU Board, who voted accordingly. Once approved, the first outward sign of the change was when students covered the L and S in the sign at the Elysian Fields entrance of campus. A stone overlay with the UNO logo would come later, and the school’s official seal a few years after that.
Somewhere up in my attic are trophies from the last LSUNO Speech and Debate Tournament for local high schools. The tournament was held the following weekend. While the name change was official, the trophies still said, “LSUNO,” an amusing distinction for us at the time.
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