Located on campus, Loyola Stadium was home to the university’s football team in the 1930s.
Loyola Stadium, 1938. Photographer: Dr. Edward W. Wynne, courtesy Loyola Special Collections.
Night shot of Loyola Stadium at Loyola University, New Orleans, 1938. While the venue takes the name of the school, several photographs identify it as “Joseph Fromherz Stadium.” The venue opened in 1928. This photo–which is stamped on the back with, “Photography by // F. A. // McDaniels // NEW ORLEANS, LA.”–shows what is likely a night practice for the Loyola squad. There’s no crowd or support staff visible. Loyola Stadium was one of the first in the South to host night games.
The end zone clock says, “Courtesy Porter’s.” Porter’s was a menswear store in the CBD. The stadium was demolished at some point after the 1939 football season.
Coupon for discounted reserved seats to the Loyola – Chattanooga football game, 5-Nov-1932.
This article’s inspiration was a coupon printed in the Times-Picayune on 1-November-1932. Maison Blanche sponsored a deal for $1 reserved seat tickets to the Loyola-Chattanooga football game the following Saturday. I post ads from local newspapers to social media during the week, and shared this one. The ads spark conversation and help promote my books. A few people commented that they didn’t know Loyola had a football stadium. So, off to the Loyola archives I went.
Freret and Calhoun
Aerial photo of Loyola Stadium, 1924. Franck Studios courtesy THNOC.
Here’s an aerial photo of the stadium by Franck Studios from 1924. Loyola Stadium stood at the back of the campus, on Freret Street, just off Calhoun. It’s unclear who Loyola is playing here, but the image offers a good view of Freret Street in the 1920s.
Photo of a Loyola football game, 1938. Loyola University Special Collections.
This action photo shows a billboard listing the Loyola football schedule. While it’s dated by the library as 1938, the stadium appears to only be a single-deck. That doesn’t fit with other photos. I’m wondering if this is from a different location.
Loyola discontinued its football program in 1939. The stadium was demolished some time after that. In its place rose the Loyola Field House. The university decided in 1954 that their intercollegiate basketball team needed a better home. So, up went the Field House. While nothing indicates that buildings were demolished to make way for the Field House in 1954, there’s no clear record of what stood on the site between the stadium and the arena.
St. Aloysius Band in 1946 was led by Prof Taverna.
St. Aloysius Band
Photo of the St. Aloysius High School Band, 1946. The band wears a classic corps-style uniform, with grey tunics, white trousers, and Sam Browne belts. The belt design was for military officers and NCOs who carried pistols. The shoulder strap supported the weight of the pistol on the belt. Fortunately, the BOSH didn’t issue pistols to the band, but the look was nonetheless sharpe. The band director, to the left is Joseph “Prof” Taverna. The students in white in the center were the color guard. The two young men on the right held the banner for parades. The drum majors wear bearskins on the left.
One of the distinctions about this photo from earlier years is the drumhead on the bass drum. After the war, high schools transitioned from calling themselves “colleges.” As young people came home from World War II, they took advantage of the Servicemen’s Readjustment Act of 1944, better known as the “G. I. Bill.” One of the program’s benefits was financial assistance for college tuition. The high schools dropped “college” in their names to avoid confusion.
So, the band reflected this change. The drum head says, “St. Aloysius High School – New Orleans, La.” The large, vertical “SAC” is a shout-out to “St. Aloysius College.” The BOSH didn’t want to upset decades of alumni with a major name change. The band smoothed things over a bit.
Joseph “Prof” Taverna in 1931.
The school hired a new band director in 1931, Joseph Taverna. Here’s Brother Neal’s bio of “Prof,” in his History of Crusader Football:
One of the laymen was the new band director: Professor Joseph Taverna. He hailed from Turin, Italy, where he studied at the conservatory. His father was a celebrated composer who was once organist at St. Peter’s in Rome under Pope Leo XIII. Shortly after securing his degree in Turin, young Taverna came to America and settled in New Orleans. Here, “he organized the first boys’ band ever to play in the Crescent City.”
Later he became professor of music at Marion Military Institute in Alabama where he remained until the World War broke out. He led various army bands during the war. After the war, he returned to Marion. “His remarkable success drew the attention of the authorities of Alabama University. Professor Taverna accepted Alabama’s offer to head their music department. Here he trained both the Concert Band and the Military Band, taking the latter twice to the Rose Bowl.”
All that before 1931! While it may seem that taking up the baton at Aloysius was a step down for Prof, it’s not without precedent. Sometimes talented teachers need a step away from the rat race. Since he actually a professor, the honorific stuck. The reference to “laymen” BNG makes is an important one. In 1931, there were only four lay faculty at the school. All the other teachers were brothers. This expanded as the school entered the 1950s, particularly in the athletic department. While there were a lot of well-trained brothers teaching academic subjects, they didn’t coach. So, alumni joined the faculty in those roles. Band was a on-off situation. Prof took care of it for decades. By the late 1960s, Brother Virgil Harris, SC, ran the band program. Brother Virgil retired in 1973, and BMHS has had lay band directors ever since.
Prof Taverna directed a corps-style, Souza-style band. The uniforms matched the style. When Cor Jesu opened, that school opted for a less-military look for their band. Aloysius followed suit, after Prof retired in 1961. The band adopted the Navy uniform when St. Aloysius added an NJROTC unit in 1968.
Prof Taverna had a strong influence on the school’s music program, and the lives of many musicians. To honor his contribution to St. Aloysius and the BOSH, the BMHS band room in the Ridgely Arts Center is named for Prof.
NOTE: Thanks as always to Brother Neal Golden, SC, for his wonderful work documenting the history of the BOSH schools!
Camp Stanislaus 1947 continues today.
Camp Stanislaus 1947
Ad for Camp Stanislaus 1947 in the Times-Picayune, 19-April-1947:
SAINT STANISLAUS — Not merely a school — BUT A WAY OF LIFE
BAY ST. LOUIS, MISSISSIPPI
19th SEASON – FIVE WEEKS
June 15th to July 19th
Registration Now Open
WRITE FOR FOLDER — BROTHER PETER, CAMP DIRECTOR
New Orleans Representative:
MR. GERNON BROWN – GALVEZ 1530
St. Stanislaus College
We’ve featured Camp Stanislaus before, since it’s an integral part of the BOSH experience in New Orleans. St. Stanislaus is where it began:
The Brothers of the Sacred Heart founded St. Stanislaus College in 1854. The concept of a boarding school for boys appealed to families in New Orleans and Mobile. The school grew rapidly, and was well-established by the Civil War. The Institute closed the school to boarders at start of the war. They sent several brothers to New Orleans. They taught their students from the city in Annunciation Parish in Faubourg Marigny. After the war, the Archbishop of New Orleans invited the Institute to set up a permanent school in the French Quarter. He gave the brother a house on Chartres and Barracks Streets. This was the first location of St. Aloysius College. Even though the BOSH taught in New Orleans through the war, we date the involvement of the Institute in the city from 1869, and St. Aloysius.
Brother Martin Hernandez, SC, was fond of saying of the Institute, “We are not here to teach boys how to make a living but how to make a life.” This ad starts with a variant of that statement. In a modern context, this philosophy offers a stark comparison to another local Catholic high school. While the BOSH cherish the notion of academic excellence, the Institute and its schools recognize education is more than “book learning.” It’s an excellent response to recruiting blitzes featuring statistics like National Merit Scholarship Semi-finalist lists. Rather than saying, oh, well, all they do is teach the test, BOSH schools emphasize what really matters.
Camp Stanislaus 2022
There were a lot more Brothers in 1928, but Camp Stanislaus is still strong. Check the program out on their website and on Facebook.
This Rex parade photo ID is a great challenge.
Rex Parade Photo ID
Photo of a Rex parade circa 1920. Handwritten caption says “Boys School in Rex Parade N.O. La.” The photo features a high school band, marching lakebound on Canal Street. They’re crossing Canal and Carondelet Streets, passing in front of Fellman’s Department Store at 800 Canal Street. The crowds are heavy, as the band approaches the official parade reviewing stand at the Boston Club (out of frame to the right). Via Col. Joseph S. Tate Photograph Album, LSU Special Collections. LSU notes the 1920 date as “questionable.”
Key ID factors
The photo contains three items that bring the 1920 date into question. Or do they? Let’s look.
Boys High School
The caption, “Boys High School” likely refers to what is now Warren Easton Charter School. The school stands at 3019 Canal Street, between N. Salcedo and N. Gayoso Streets in Mid-City. It’s been there since 1913. The city founded the school in 1843. In 1911, they changed the name from “Boys High School” to “Warren Easton High School.” The new name honored the first Supervisor of Education of the State of Louisiana and the City of New Orleans.
So, by 1920, the school had been Warren Easton for seven-ish years. While that’s ample time to change all the legal documents, old habits die hard. You can hear someone say, “What’s that band? Oh, that’s ‘Boys School.'” Additionally, the caption is handwritten, so we’re relying on someone’s recollection.
Leon Fellman moved his store from the Mercier Building at 901 Canal Street to the Pickwick Hotel at 800 Canal Street in 1897. He died in 1920. Fellman’s family returned to the German version of their name, Feibleman, upon his death. They also re-organized the structure of the corporation, changing the store’s name to Feibleman’s.
Again, legal changes don’t always jive with what people say. Additionally, it takes time to change signage and such. Still, that the storefront on Canal says “Fellman’s” here, it’s likely the photo is earlier than 1920.
OK, this is a deep dive, but there’s an interesting sign in the bottom right corner. It says:
AND TELEGRAPH CO.
Cumberland Telephone and Telegraph offered telegram and long distance telephone services at their “pay stations” in the south. Southern Bell merged with Cumberland in 1911. So, this sign likely stood there in the late 1910s. I haven’t seen the sign in photos of the 800 block from the 1920s.
I got nothin! The Islandora record for the photo says:
The photograph album (unbound) contains 103 black and white prints mounted on paper. The images show scenes from several locations in Louisiana during the 1920s. Photographer unknown.
Given the “Fellman’s” sign at 800 Canal Street, it’s certain the photo is no later than 1920. That re-branding was fast and severe. The telephone company wouldn’t have been so intent on replacing their sign. The caption is human.
What do you think?
LMEA Marching Festival brings local bands together to perform.
LMEA Marching Festival
Each year, District 6 of the Louisiana Music Educators Association (LMEA) holds a “Marching Assessment” in the Fall. Crusader Band (along with other local bands) call it “Marching Festival.” At the end, when the scores are announced, the officers of the participating bands gather on the field to accept their awards. For the 2007 Festival, Crusader Band’s Drum Major and two Band Captains, along with the co-Captains of the Dominican Debs wait for wait for their scores. I don’t have names for these young men and women at this time. If you know them, let me know. (I sent the photo to my class of 2012 kiddo, who was Brass Captain in his senior year, but he’s in Palo Alto and not awake yet).
Football Season for Crusader Band
In the Fall, Crusader Band is a football band.Going back to the beginning, the band turned out to perform in the stands at games. While some band programs place football as a second priority, behind band competitions, the Crusader Band’s mission was to support the team. The school and the Athletic Department recognized this, and funded a good bit of the program’s expenses. So, as a five-year band dad, I remained silent when parents whose kids attended other schools fussed about money. They were going out of pocket for trips to competitions. I paid a $50 uniform cleaning fee.
The late Mr. Marty Hurley, long-time Band Director, had a solid strategy for preparing for Festival. The festival program called for performance of three tunes and a percussion performance. Hurley chose a theme, picked three tunes, then worked up the drum routine. One of the tunes always featured the auxiliary unit. Crusader Band partners with the “Debs” of Dominican High School.
The band wore the NJROTC service dress blues in those early years. When NJROTC became an elective course track, Crusader Band switched to a classic-style uniform. The style changed over the years. They wore this set of uniforms through my son’s senior year (2011-2012).
The Cartier Bus line ran in Gentilly.
Photo from Aaron Handy, III, of two streetcars and a “old looks” bus at Carrollton Station in the mid-1970s. Here’s his caption from the “Vintage New Orleans Transit” group on the Book of Face: “Charley cars 951 and 961 rest at Carrollton Station And Shops, with NOPSI GM old look bus 1930, curiously assigned to Cartier!”
NOPSI 951 and 961 were two of the thirty-five arch roof streetcars that survived the slaughter of 1964. At this time, mid-1970s, the extent of the Rail Department’s operations was the St. Charles line, from S. Claiborne terminal, looping around at Carondelet and Canal Streetsl, back to St. Charles Avenue, for the outbound run.
Buses at Carrollton Station
The bay next to the streetcars has no rails. The station housed trackless trolleys until 1964. After NOPSI converted trolley bus service back to regular buses, they housed those buses at Canal Station, Carrollton, and Arabella. Aaron is right, a bus working on the Cartier line parked Uptown is curious!
Gentilly transit service
Cartier! That line was one of my ways home from Brother Martin High School. The line primarily served as school buses. Fed FW Gregory Jr High to JFK. Here’s the route:
- Outbound from Franklin Ave. at Mirabeau Avenue.
- Up Mirabeau to St. Bernard
- Stop at Mirabeau and Press along the way. This was a huge stop, since it connected F. W. Gregory Jr. High, down the street on Press.
- Up St. Bernard to Toussaint
- Turn left on Toussaint to cross the bayou
- Stop at Spanish Fort
- U-turn on Toussaint, then right on Wisner (cross the bayou)
- Down Wisner to JFK. End of route.
- Return: reverse the direction, back to Franklin Avenue
While Cartier wasn’t the only option to get back to Metairie, it allowed me to hang out with friends who lived in Lakeview a bit longer. We’d ride Cartier to Spanish Fort, then transfer to the Canal (Lake Vista via Canal Blvd) line, or its “Express” line, 80. The express drivers didn’t charge us the extra nickel, since they knew we exited in Lakeview. The Lake Vista bus turned at Toussaint and Canal Blvd, heading inbound. We would either ride to City Park Avenue, or exit at Toussaint. The Canal (Lakeshore via Pontchartrain Blvd) bus began its inbound run at Canal Blvd and the lake. We caught it at Toussaint, and rode up to Veterans. Then it was JeT out to Metairie.
Those GM “Old Looks” buses were long gone from most routes by the mid-1970s. NOPSI promoted/sold discontinuing streetcars on Canal by offering air-conditioned service from Lakeview, all the way into town. Since the Cartier and Lake lines were essentially school buses for JFK Senior High, the company didn’t mind retaining the old buses. At least the seats were comfortable.